Constant Contact's headline prices are the cost for a list of up to 500 contacts. Your real price depends on how many contacts you store, and it rises in steps as your list grows. Below are the plans, the full price table by contact count and the extra charges, from Constant Contact's pricing page at the time of our last update.

Constant Contact plans at a glance

Plan Billed monthly (up to 500 contacts) Billed annually (up to 500 contacts) Monthly email sends
Lite $12 a month $10.20 a month 10 × your contact tier
Standard $35 a month $29.75 a month 12 × your contact tier
Premium $80 a month $68 a month 24 × your contact tier

Paying for the year up front saves up to 15%. A Multi-Account option for teams that need five or more accounts is quoted by sales.

Price by number of contacts

Constant Contact publishes a fee schedule for each plan. These are the monthly prices when billed annually:

Contacts Lite Standard Premium
0–500 $10.20 $29.75 $68
501–1,000 $25.50 $46.75 $93.50
1,001–2,500 $42.50 $63.75 $127.50
2,501–5,000 $68 $93.50 $170
5,001–10,000 $102 $136 $233.75
10,001–15,000 $153 $178.50 $276.25
15,001–20,000 $195.50 $221 $318.75
20,001–25,000 $238 $263.50 $361.25
25,001–30,000 $263.50 $289 $386.75
30,001–35,000 $289 $314.50 $412.25
35,001–40,000 $314.50 $340 $437.75
40,001–45,000 $340 $365.50 $463.25
45,001–50,000 $365.50 $391 $488.75
50,000+ Contact sales Contact sales Contact sales

Monthly price by number of contacts

  • Lite
  • Standard
  • Premium
$0 $200 $400 $600 $800 500 5K 20K 35K 50K Lite, 500: $10.20 Lite, 1K: $25.50 Lite, 2.5K: $42.50 Lite, 5K: $68 Lite, 10K: $102 Lite, 15K: $153 Lite, 20K: $195.50 Lite, 25K: $238 Lite, 30K: $263.50 Lite, 35K: $289 Lite, 40K: $314.50 Lite, 45K: $340 Lite, 50K: $365.50 Standard, 500: $29.75 Standard, 1K: $46.75 Standard, 2.5K: $63.75 Standard, 5K: $93.50 Standard, 10K: $136 Standard, 15K: $178.50 Standard, 20K: $221 Standard, 25K: $263.50 Standard, 30K: $289 Standard, 35K: $314.50 Standard, 40K: $340 Standard, 45K: $365.50 Standard, 50K: $391 Premium, 500: $68 Premium, 1K: $93.50 Premium, 2.5K: $127.50 Premium, 5K: $170 Premium, 10K: $233.75 Premium, 15K: $276.25 Premium, 20K: $318.75 Premium, 25K: $361.25 Premium, 30K: $386.75 Premium, 35K: $412.25 Premium, 40K: $437.75 Premium, 45K: $463.25 Premium, 50K: $488.75 $488.75 Premium $391 Standard $365.50 Lite
Billed annually; each point is the top of a contact tier (500 up to 50,000). The tiers are not evenly spaced, so read the steps, not the slope.
Show the numbers
LiteStandardPremium
500$10.20$29.75$68
1K$25.50$46.75$93.50
2.5K$42.50$63.75$127.50
5K$68$93.50$170
10K$102$136$233.75
15K$153$178.50$276.25
20K$195.50$221$318.75
25K$238$263.50$361.25
30K$263.50$289$386.75
35K$289$314.50$412.25
40K$314.50$340$437.75
45K$340$365.50$463.25
50K$365.50$391$488.75

Monthly billing costs more, since the annual prices carry the 15% prepay discount.

Note the first jump: going from 500 to 501 contacts more than doubles the Lite price, from $10.20 to $25.50. If you are close to 500, clean out old and bounced contacts before you renew.

What each plan adds

  • Lite: the drag-and-drop email editor with an AI copy generator and templates, social posting, basic reporting, one automation template, signup forms and one custom segment.
  • Standard: email scheduling and subject line testing, scheduled social posts, reporting on who opens and clicks, three automation templates with an AI campaign builder and automatic resend to non-openers, 10 custom segments and a social ads manager.
  • Premium: dynamic content, unlimited and custom automations including ecommerce templates and welcome emails, unlimited segments, Facebook lookalike targeting, Google ad management, SEO recommendations and a dedicated priority support team.

Lite and Standard include live one-to-one onboarding with an expert, and Premium gets priority onboarding from a dedicated team. All plans include live phone and chat support, event tools, and around 300 integrations.

Standard is the plan most small businesses should start on. Lite's single automation and single segment run out quickly, and Premium's extras matter mainly for ecommerce stores and teams running ads.

Extra charges to budget for

  • Email overage: sends above your monthly allowance cost $0.002 each ($2 per 1,000). Emails are not blocked.
  • SMS: Premium includes 500 messages. On Lite and Standard, SMS starts at $10 a month for 1–500 messages.
  • Add-ons such as Inbox Preview also raise the monthly price.

Discounts and guarantees

  • Prepay: save up to 15% when you prepay for 12 months.
  • Nonprofits: save up to 30% by prepaying.
  • Free trial: you can try Constant Contact free, with no credit card required.
  • Refund: Constant Contact offers a full refund if you cancel within 30 days of signing up.

Is Constant Contact good value?

It is easy to use and its phone support is a genuine advantage for owners who do not want to learn email marketing alone. But at 1,000 contacts, Standard costs $46.75 a month billed annually, and some tools have free plans (Kit's covers up to 10,000 subscribers), so compare prices at your own list size. If price is your main concern, compare our list of Mailchimp alternatives, which includes Constant Contact alongside lower-cost options. If you want email and a sales pipeline in one place, see what HubSpot charges once you outgrow its free plan.